Resource Category: Promotion

Leveraging Luminaria Toolkit

This toolkit is to help events build a plan and strategy around how to grow Relay For Life events through the luminaria experience.

RFL Photography Guidelines & Shot List

Provides guidelines for amateur or professional photographers to capture photos at Relay For Life events in 2025. Includes necessary release forms for professionals, an event shot list, and example photos.

Paint the Town Purple Toolkit

Paint the Town Purple is a set time period (day/week/month) focused on awareness, fundraising recruitment and advertising of Relay For Life. Specific events and initiatives should be built into your

RFL Radio PSAs

All PSAs (Public Service Announcement) are available on BrandCentral. All ACS Staff Partners have access to download the PSA needed for your event. Radio PSAs Radio PSAs are available in

Grand Club and Pacesetter Flyer

Welcome to the Club! Celebrate reaching that $1000 Grand Club level and the $2500 Pacesetter Level! Once you reach the Grand Club or Pacesetter level, you will receive a gift

RFL Event Media Alert

Use this template media alert to invite local media to your 2026 Relay For Life event. Do not send to media as an attachment.

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